How to Decide by Annie Duke

Product Details

About the Book

Making good decisions doesn't have to be a series of endless guesswork — it's a teachable skill that anyone can sharpen. In How to Decide, bestselling author and former professional poker player Annie Duke lays out a series of practical tools anyone can use to make better choices, guiding readers through strategies for avoiding the cognitive pitfalls that instinctively distort judgment and lead decisions astray.

The book teaches readers to identify and dismantle hidden biases, extract higher-quality feedback from those whose advice they seek, and more accurately assess the role luck plays in the outcome of their decisions. Central to Duke's approach is combating "resulting" — the cognitive error of judging a decision's quality by its outcome rather than by the quality of the process and information available at the time — alongside hindsight bias and motivated reasoning. Through the "Three Ps" of Preferences, Payoffs, and Probabilities, the concept of the "decision multiverse" of possible outcomes, and interactive exercises and thought experiments, Duke offers a structured, six-step framework for weighing choices, knowing when to decide fast versus slow, and making decisions that more effectively help readers realize their goals and live according to their values.

Critical Acclaim

Katy Milkman, Professor at the Wharton School, said she looks forward to assigning the book to her students for years to come, and Seth Godin called it a vitally important, simple, powerful, and generous book that should be required reading. Cass R. Sunstein praised it as a phenomenal achievement written with zest, flair, and compassion, while Michael J. Mauboussin called it the best user's guide to decision-making readers will find. Reviewers have noted that while How to Decide covers similar ground to Duke's earlier book Thinking in Bets, it offers a more succinct, practical, workbook-style approach, with useful checklists and chapter summaries throughout.

Why Choose This Book?

• A practical companion to Thinking in Bets: Functions as the concrete "how" to the earlier book's conceptual "why."
• From a former professional poker player turned decision scientist: Annie Duke brings a unique background bridging high-stakes strategic thinking and academic decision research.
• Endorsed by respected academics and authors: Praised by Wharton's Katy Milkman, Seth Godin, and Cass Sunstein.
• Structured and exercise-driven: Includes interactive exercises, checklists, and a clear step-by-step framework rather than abstract theory alone.
• Addresses a universal skill: Applicable to personal, professional, and financial decisions of any kind.

About the Author

Annie Duke is a bestselling author and prominent figure in decision education and cognitive psychology. A former professional poker player, she is co-founder of The Alliance for Decision Education, which works to empower students through decision-skills education, and serves on the boards of the National Board of After-School All-Stars, the Franklin Institute, and the Renew Democracy Initiative. She is also the author of Thinking in Bets and Quit.

Who Should Read This Book?

• Readers interested in cognitive psychology, decision-making, and behavioral economics
• Business leaders, managers, and professionals making high-stakes choices regularly
• Fans of Annie Duke's Thinking in Bets seeking a more practical, exercise-driven follow-up
• Students and educators interested in decision science
• Anyone looking to reduce regret and improve the quality of their everyday choices

Why Buy From Us?

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Order now and bring home How to Decide — Annie Duke's practical, tool-filled guide to making smarter, less biased decisions in an uncertain world.