UnSelfie by Michele Borba

Product Details

About the Book

UnSelfie: Why Empathetic Kids Succeed in Our All-About-Me World is an insightful and highly practical parenting book by educational psychologist Dr. Michele Borba, addressing what she identifies as a growing empathy crisis among today's children. Citing research showing that teens today are significantly less empathetic than they were three decades ago, Borba explores how this decline, closely linked to what she calls the "Selfie Syndrome," or growing self-absorption, is quietly undermining children's academic performance, social behavior, and long-term success.

Borba explains that a lack of empathy doesn't just affect kindness and character; it correlates with increased bullying, more cheating, and lower resilience, and later in life, it hampers the collaboration, innovation, and problem-solving skills essential in today's global economy. The encouraging core message of the book, however, is that empathy is not a fixed trait but a skill that can be actively taught and nurtured. Drawing on extensive research, interviews with specialists, and real-world examples from schools and families, Borba lays out a structured 9-step empathy-building program, offering parents and educators practical, research-grounded strategies for guiding children from birth through college and beyond. The result is a comprehensive blueprint for helping children shift their focus from "I, me, and mine" to "we, us, and ours," raising kids who are not only successful, but genuinely kind, moral, courageous, and resilient.

Why Read UnSelfie?

• Addresses a well-documented, growing concern: Grounded in research showing a measurable decline in empathy among today's youth.
• A structured, actionable 9-step program: Offers a clear framework rather than scattered general advice.
• Backed by extensive research and real-world examples: Draws on interviews with specialists and case studies from schools and families.
• Praised by respected experts: Endorsed by researchers and authors including Jean Twenge and Jack Canfield.
• Covers the full childhood journey: Provides guidance for nurturing empathy from birth through college and beyond.

About the Author: Dr. Michele Borba

Dr. Michele Borba, EdD, is an internationally renowned educational psychologist and one of the foremost authorities on childhood development, parenting, bullying, and character education. A regular contributor to NBC, she appears frequently on Today and has been featured as an expert on major outlets including Dateline, The View, Dr. Phil, NBC Nightly News, and Dr. Oz. Known for translating extensive research and expert interviews into practical, actionable guidance for parents and educators, Dr. Borba has authored numerous influential books on raising resilient, successful, and emotionally healthy children.

Who Should Read This Book

• Parents wanting to raise kind, resilient, and successful children
• Educators and school administrators addressing empathy and character development
• Parents concerned about the effects of technology and self-absorption on kids
• Counselors and child development professionals seeking research-based strategies
• Anyone interested in the psychology of empathy and its role in child success

Why Buy From Us?

• ✅ 100% original, high-quality print
• ✅ Fast delivery across Bangladesh
• ✅ Cash on delivery available
• ✅ Secure packaging, guaranteed quality
• ✅ Easy return and exchange policy

Order now and discover the 9-step program to raise empathetic, resilient, and successful kids in an all-about-me world.